Most health and medical marketing is fairly generic. Another way of saying this is that the stories most healthcare industry marketing tells… aren’t stories.
Healthcare work requires mastery. Sayantani DasGupta reminds us that the patient isn’t one of the things that can be mastered.
Jones et al. start their article with not-so-subtle nod to academic manifestos trying to rename entire disciplines. A clinician friend of one of the authors listened intently to the reasons behind shifting “medical humanities” to “health humanities”. He then replied, Oh, the things you academics worry about… The authors list the good reasons for shifting […]
As Dr. Arno K. Kumagai confirms in Academic Medicine, there’s a growing interest in the arts and humanities as a part of medical education. This curriculum, though, is still in its infancy. We know this because faculty and students alike don’t quite know what to do with the humanities.
Emotion is another one of the personal elements that is completely unintelligible, unless it’s placed in a narrative context. Emotion is not a biological certainty, or necessarily determined by culture. Emotion is a reaction to a turn in a person’s narrative which prompts them to some kind of response in relation to other people. In Gergen and Gergen’s words, emotion is a
transient social role.
All of us feel we have “priority in self-definition”, in other words, we all get to tell our own story first. These stories are important tools we use to navigate through the world, and when those stories clash with how we fit into others’ stories, even in a medical context, the results can be personally devastating.
Now that 2020 is officially a matter for historians, it’s worth reflecting that we’ve seen two general reactions to the year’s passing. The first is “good riddance”, and the second is the sober realization that 2020 is gone, but everything else that made it a difficult year—COVID included—is still with us.
At first glance, calling a story a “form of accounting” seems awfully mundane. On the other hand, it’s very descriptive. The accounting for/of the activity is not the actual activity: it’s a kind of summary, a high-level overview of everything which actually occurred. A little like a financial report, everything in this account has a […]
The advancement of knowledge in the natural sciences has an ideal form. Every secondary school curriculum includes lessons about the scientific method. The authors Wang and Geale remind us that that nursing specifically, and healthcare generally, is what happens when the advancement of this knowledge meets real people. Healthcare is full of dynamic processes characterized […]
There’s an everyday meaning and a technical meaning to the word “crisis”. There’s the usual meaning of a difficult or intense moment. On the other hand, the “crisis” in a story is when a climax becomes unavoidable. In other words, if a story reaches a crisis, there’s no walking away: when the story is over, […]